In luxury design, innovation doesn’t just follow trends—it sets them. After 35 years of masterful craftsmanship in our Tribeca workshop, Reflectel proudly introduces The Swoop, a revolutionary Mirror TV frame profile that redefines how technology and art come together in your home.
This striking new sculptural profile, featured in our luxury Mirror TV frame collection, debuts with premium hides from our exclusive partnership with Cortina Leathers—demonstrating how The Swoop elevates the art of hiding televisions within sophisticated spaces.
The Swoop: Where Art Meets Technology
The Swoop builds on the foundation of Reflectel’s Rounded Corner Series and Circle TV Frame Orientations—our inaugural, streamlined, leather designs—while breaking free from conventional TV frame design with its continuous curved profile and softly rounded edges that flow seamlessly around the screen. This sculptural silhouette creates an organic form that gently envelops your display, transforming your mirror TV from hidden technology into art that commands attention even when turned off.
TV Frame Design Features That Define Modern Luxury
- Sculptural Elegance: The Swoop’s smooth, uninterrupted curves create a minimalist aesthetic that complements both modern and transitional interiors. Unlike traditional rectangular TV frames, this profile offers a fresh, contemporary approach to TV concealment.
- Tactile Luxury: Our initial leather offering introduces an unmatched sensory experience—warmth, texture, and richness, transforming your television into art.
- Complete Customization: Designed to be built to order in multiple configurations—horizontal, vertical, or portrait-plus orientations—and planned to be available in any size to perfectly fit your space. Every Swoop TV frame will be handcrafted to your exact specifications in our Tribeca workshop, ensuring integration with your unique interior design vision.
Reflectel x Cortina Leathers: A Partnership in Excellence
Our collaboration with Cortina Leathers represents the perfect union of American craftsmanship and sustainable luxury, delivering premium leather Mirror TV frames with unparalleled sophistication and personalization. Since 1903, Cortina has been creating upholstery-grade hides for discerning designers and homeowners, now applied to our complete range of leather-wrapped hidden TV frames—from classic circles and squares to elegant ellipses and rounded corners.
Our custom leather TV frames elevate each project’s unique aesthetic while allowing you to create a cohesive design narrative throughout your home. The Swoop introduces an entirely new sculptural TV frame profile that redefines how a Mirror TV enhances your space. When off, it transforms into a sculptural leather-wrapped mirror that amplifies natural light and expands space. When on, the TV emerges while maintaining refined ambiance—the perfect balance of art and technology.
Why Cortina Leathers Sets the Standard
- Heritage Craftsmanship: Over 120 years of expertise combining traditional tanning methods with modern, eco-conscious production techniques.
- Designer-Centric Selection: Choose from over 650 stocked leather options with endless custom finishes, ensuring your Mirror TV frame perfectly reflects your design vision and complements your existing décor.
- Sustainability Leadership: All Cortina hides are Leather Working Group (LWG) certified, featuring low-VOC formulations that meet stringent indoor air quality standards. Select collections include advanced performance finishes like Crypton for enhanced durability.
- Global Reach, Local Values: As an American company with global distribution, Cortina maintains the highest quality standards while supporting domestic manufacturing.
Expert Mirror TV Care for Lasting Luxury
Your Reflectel Mirror TV frame represents an investment in both technology and artistry. Proper care ensures decades of beautiful performance:
Leather TV Frame Maintenance
- Weekly Dusting: Use a clean, dry microfiber cloth to gently remove dust and maintain the leather’s natural luster.
- Gentle Cleaning: For light spots, use a barely damp cloth with pH-neutral soap. Never use alcohol, bleach, or harsh chemicals that could damage the leather’s finish.
- Environmental Protection: Position your TV frame away from direct sunlight and heat sources to prevent fading and drying.
- Professional Conditioning: Apply a designer-grade leather conditioner every 6-12 months to maintain suppleness and prevent cracking. Always test conditioner on a small, inconspicuous area first.
- Performance Advantage: Cortina’s advanced finishes, including Crypton-treated options, provide superior stain and UV resistance for worry-free enjoyment.
Mirror Glass Care
- Ammonia-Free Cleaning: Use only ammonia-free glass cleaners with a soft, lint-free cloth to avoid damaging the mirror’s specialized coating.
- Proper Application: Always spray cleaner onto the cloth, never directly onto the glass, preventing liquid from seeping behind the mirror.
- Streak-Free Technique: Polish in gentle circular motions for a crystal-clear, gallery-quality finish.
- Protective Handling: Avoid abrasive pads or harsh chemicals that could compromise the mirror’s reflectivity and TV display quality.
What Makes Reflectel Different
- Handcrafted Quality
Every TV frame is built by artisans in our Tribeca workshop with museum-level craftsmanship. - Design-First Approach
We turn hidden TVs into intentional design features that enhance your space. - Profile Innovation
The Swoop introduces a bold, sculptural frame contour unlike anything in the hidden TV world. - Fully Customizable
Choose your shape, size, and materials—no other company offers this level of bespoke hidden TV design.
Ready to Transform Your Space?
The Swoop is more than a hidden television frame—it’s a statement of sophisticated taste and appreciation for exceptional craftsmanship. Whether you’re a designer seeking the perfect finishing touch or a homeowner ready to elevate your entertainment experience, The Swoop promises to deliver unparalleled luxury.
Next Steps
- Schedule a Consultation: Our expert design team will work with you to explore material options, frame configurations, and installation requirements as The Swoop becomes available.
- Request Information: Learn more about our complete Mirror TV frame collection and stay updated on The Swoop’s availability.
- Custom Configuration: Discuss sizing, orientation, and integration requirements for your specific space.
- Experience the Innovation: Contact us to learn about preview opportunities and understand how this revolutionary hidden TV frame profile will transform your interiors.
Contact Reflectel today to begin your journey toward owning a piece of Mirror TV artistry. The Swoop awaits—where will yours make its statement?
